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Martin Lewis slams Wotsits packaging

Consumer champion criticises nutritional information on crisp bags as misleading.

Trust 42Craft 55Hype 50How this was reported ▾
Trust42/100

Single named source (Martin Lewis) with no local Harrow evidence.

How well corroborated and evidenced the reporting is. Higher is better.

Craft55/100

No affected parties quoted or right of reply given.

Context, balance and separation of fact from comment. Higher is better.

Hype50/100

Headline overstates local relevance with national focus.

How far presentation runs ahead of substance. Lower is better.

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Martin Lewis slams Wotsits packaging
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Consumer champion Martin Lewis has criticised the packaging of Wotsits, calling the nutritional information listed as "misleading and unnecessary." He pointed out that the information on a 36g bag of the crisps is provided for a 30g serving.

The actual calorie count for the full 36g bag is 178kcal. The packaging states 148kcal per 30g serving. Lewis questioned the practice on social media, asking, "Who eats 5/6th of a bag?"

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Wider debate on food labelling

Lewis's post on X, formerly Twitter, initiated discussions among social media users regarding food labelling practices. Many users expressed support for calorie counts to be displayed per full package, rather than per serving.

Some users suggested that manufacturers might prefer serving-size information to discourage consumers from eating larger quantities. Others debated whether the current labelling adheres to existing regulations, with some calling for clearer front-of-pack information, including carbohydrate content.

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Newsquest has contacted PepsiCo, the owner of Wotsits, for a comment on the matter.

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Martin Lewis criticises Wotsits packaging | Harrow News London