Morrisons launches Disney Christmas collection in Harrow
Shoppers can collect stickers, plush toys and bells, with a chance to win a trip to Norway.
Trust 30Craft 53Hype 41How this was reported ▾
The central claim is attributed to a named body, but no other sources or documents are cited.
How well corroborated and evidenced the reporting is. Higher is better.
The article explains why the promotion matters to shoppers and names the director of loyalty at Morrisons.
Context, balance and separation of fact from comment. Higher is better.
The headline promises a return of Disney stickers and toys, which the article delivers on.
How far presentation runs ahead of substance. Lower is better.
1 source assessed · methodology
Morrisons stores across Harrow are now stocking a new Disney Christmas collection. The range includes seven classic character plush toys, a sticker album, and 12 Disney Christmas Bells. The supermarket is also offering shoppers the chance to win a family holiday to Norway, the inspiration for Disney's film Frozen.
Collection details and pricing
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Families can purchase plush toys featuring characters such as Mickey Mouse, Minnie Mouse, Donald Duck, Daisy Duck, Goofy, Pluto, and Winnie the Pooh. These toys are priced at £10 each, with a discounted price of £4.99 for customers using a More Card. A free pack of four Disney stickers is available with a £15 spend in-store or online. These stickers can be collected in the Disney Sticker Album, which costs £2.50, or £2 for More Card members.
For festive decoration, Morrisons is selling Disney Christmas Bells at £2 each, or £1 for More Card members. These are designed for Christmas trees.
App rewards and prize draw
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Customers can engage with the collection further through the Morrisons More app. From November 2, shoppers can scan their collected Disney stickers within the app to unlock various rewards. These include More Points, complimentary Disney products, and entries into a prize draw for a family trip to Norway.
Following the fantastic response to our Disney Christmas campaign last year, we’re bringing it back bigger and better, giving families the chance to collect their favourite characters, unlock rewards and get involved in the fun.
Gareth Lloyd, Director of Loyalty at Morrisons
Gareth Lloyd, Director of Loyalty at Morrisons, stated that the campaign has returned with enhanced offerings compared to the previous year. He highlighted that the collection provides opportunities for families to gather characters, access rewards, and participate in the festive activities.
Questions this report answers
+What is included in the Morrisons Disney Christmas collection?
The collection features seven classic character plush toys, a Disney Sticker Album, and 12 Disney Christmas Bells. Shoppers can also collect free Disney stickers with a £15 spend.
+How much do the Disney items cost at Morrisons?
Plush toys are £10 (£4.99 for More Card members), the sticker album is £2.50 (£2 for members), and Christmas bells are £2 (£1 for members). A free sticker pack is given with a £15 purchase.
+What rewards can shoppers get through the Morrisons More app?
By scanning Disney stickers in the app, customers can unlock rewards such as More Points and free Disney products. They can also enter a prize draw to win a family trip to Norway.
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